HRB to Broadcast the Mental Health Minute 2021
HRB will once again join BBC, commercial and community radio around the UK by broadcasting the Mental Health Minute.
Taking place for a 4th year, the Mental Health Minute sees famous voices from the worlds of sport, music, film and more take to the airwaves all over the UK at exactly the same time, utilising radio’s immense power to spark important conversation across the nation.
As in previous years, the message will mark Mental Health Awareness Week but in a change for 2021, the minute will playout at 10:59am on Friday 14 May to mark the end of the week and remind audiences that the focus on good mental health doesn’t end when the week does and to continue the conversation.
2020’s Mental Health Minute was broadcast across 500 radio stations and reached more than 20 million people across the UK. It featured The Duke and Duchess of Cambridge, alongside England captain Harry Kane, singer-songwriter Dua Lipa, actor David Tennant and heavyweight champion Anthony Joshua. As well as creating a landmark moment for British radio with the moment gaining coverage from around the world and trending across social media.